one of asia’s leading serviced apartment providers moves into thailand
Hong Kong, 15 October 2010 - Asia’s premier, boutique serviced apartment provider, Shama, today
announced the opening of its first, flagship property outside of Greater China, Shama Sukhumvit. Following
Shama’s acquisition by ONYX Hospitality Group, the Thailand based hotel management company, Shama’s
new property in Bangkok marks the expansion of its superior serviced apartment offering in a number of
gateway cities in Asia.
Shama Sukhumvit sets a new standard for serviced living in Bangkok - a highly competitive market for
operators, with a wealth of mid range, long and short term lease, serviced living options. Shama Sukhumvit
will offer tenants a superior accommodation, in a prime location in Bangkok, complete with state of the art
facilities and 90, one, two and three bedroom apartments.
Tenants will benefit from a range of facilities at Shama Sukhumvit including the Shama Rooftop - an outdoor
swimming pool and children’s pool; a well equipped children’s play area; a tropical garden with BBQ facilities;
a Fitness Centre; Shama Relax - tenants lounge; a Business Centre; and a Shama Café. Shama will also offer
short and long term leases for this new property (1 day – 12 months) which will appeal to both tourists to
Bangkok, and long term corporate tenants.
The new Shama Sukhumvit is located just 30-minutes-drive from Suvarnabhumi International and Don Muang
Airports and close to the BTS Sky Train. The property is located in the heart of Bangkok, close to both the
business district and some of the city’s most popular tourist attractions, providing an ideal short or long term
accommodation option for families, tourists and business tenants.
“Thailand is an attractive market for Shama,” said Elaine Young, Executive Vice President, ONYX. “It has a
large, mature tourism industry, and a big expat community comprising both Western and Asian expats, a key
target market for Shama.”
“Bangkok is a competitive market for serviced apartment operators but we are confident that Shama
Sukhumvit will add something new to the current offering in the market,” Young added. “This opening is an
exciting step for Shama and an important addition to Shama’s growing Asia offering. We continue to expand
and are currently aggressively seeking number of opportunities for growth in gateway cities across the
Including the newly opened Shama Sukhumvit in Bangkok, Shama manages 13 boutique serviced apartments
across Asia. Operating seven serviced apartment properties in Hong Kong, four in Shanghai and one in
Dalian, with an expansion plan that spans Bangalore, Hangzhou and Guangzhou in the next year.
To make a reservation to Shama Sukhumvit, guests should dial +66 2 105 6002 or email
Shama is a leading provider of serviced apartments founded in Hong Kong and currently operates a varied
portfolio in prime commercial and residential districts in Bangkok, Dalian, Hong Kong and Shanghai. The
brand operates two tiers of serviced apartments, consisting of Shama and a premiere tier called Shama Luxe.
For more information about Shama, please visit www.shama.com.
About ONYX Hospitality Group
With over 45 years industry experience, ONYX Hospitality Group is one of Asia-Pacific’s leading hotel
management companies that combines the expertise of a truly global executive team with the hospitality
excellence for which Asia is renowned. ONYX operates four diverse yet complementary brands – Saffron,
Shama, Amari and Ozo - each catering to the distinctive requirements of today’s business and leisure
travellers. ONYX reaches beyond its Thai roots to offer innovative management solutions across the Indian
Ocean, Arabian Gulf and Asia-Pacific regions.
For more information please visit www.onyx-hospitality.com.